Marketing Strategies Collaborative Program

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***UPDATE: Currently, special funding through the CARES Act will cover 100% of the cost of this program per company.***

Accelerate Business Growth

The NH MEP Marketing Strategies Collaborative Program is a 4 part workshop ideal for small and medium sized manufacturers looking to accelerate their sales growth and compete better on the local and global stage. It is designed to develop new markets, a marketing strategy, and branding materials, and to enhance your lead generation process. This program is delivered in collaboration with our partner TribalVision.

Over the course of the program there will be opportunities for senior management to meet and share best practices and provide discussion on areas of concern. These sessions will include a training session to provide the leaders with the tools and tactics they will need to manage the implementation at their respective companies.

Workshop #1: Marketing Redefined for Senior Management:

Understanding Today’s Marketing Landscape + Success Tools & Techniques

Host Session: 8 Hrs: Up to 3 Senior Leaders from each company

Topic: This workshop will discuss the changing role marketing plays in a manufacturer’s short and long-term growth objectives and what you can do to harness the latest tools and tactics.

 

Workshop #2: Marketing Strategy & Digital Marketing Creating Your Company Vision: Associated Strategy & Immediate Actions

Host Session: 8 Hrs: Up to 3 Senior Leaders from each company

Topic: This workshop will offer relevant and immediately actionable tips to maximize your marketing ROI and increase your top-line growth. Topics will include crafting an impactful marketing plan, developing powerful content, building out game-changing assets, leveraging the latest digital techniques, and adding in the right marketing metrics.

 

Workshop #3: Marketing Assessment and Recommendation Buildout:

Individual Company Team Learning, Input & Implementation Session

Onsite at each company: 8 Hrs: 4 to 6 employees

Topic: During this on-site visit, we will perform a formal discovery of your current marketing health by conducting 1:1 interviews with key leadership, marketing and sales team members. Upon the day’s completion, you will have a high-level customized marketing strategy that will identify and recommend both the short and long-term opportunities for marketing improvement and top-line growth.

 

Workshop #4: Marketing Round Table Format to Share Learning Points:

Senior Management Marketing Debrief Session

Host Session: 4 Hrs: Up to 3 Senior Leaders from each company

Topic: An opportunity for the group or team to sit down to discuss the training, share opinions, strategies, tactics, creation, maintenance and outcomes. The learning experience will be shared through a presentation by each company detailing their success and obstacles they needed to overcome.

 

For additional information contact Eric Basta at 603-226-3200, ericb@nhmep.org or Zenagui Brahim, 603-226-3200, zenaguib@nhmep.org

“The NH MEP Marketing Collaborative was highly insightful and very informative for our team. The speaker, presentations and information were invaluable for wading through the sea of ever changing marketing methods, technology and software. I would highly recommend attending this marketing strategy for anyone who wants to bring their company into the future.”

Brian Godin

General Manager/Business Development Director, Extrusion Alternatives, Inc.

About NH MEP

New Hampshire Manufacturing Extension Partnership
172 Pembroke Road
Concord, NH  03301

Phone: 603-226-3200

The New Hampshire Manufacturing Extension Partnership does not discriminate on the basis of race, color, creed, national or ethnic origin, gender, disability, age, political affiliation or belief. This nondiscrimination policy encompasses the operation of all educational and training programs and activities. It also encompasses the employment of personnel and contracting for goods and services.

Contact Us

Press Releases

WS Dennison Cabinets Sees Host of Improvements since Implementing 5S Program

Pembroke, NH – WS Dennison Cabinets has been creating custom cabinets for residential and commercial industries throughout New Hampshire and New England since 1986. When COVID-19 hit last spring, like so many other manufacturers across the country, Dennison was affected and lost some of their workforce. Looking to make production improvements, the company attended an NHMEP workshop that introduces the basics of a 5S Program, a lean tool which improves organization in a production environment.

SBA Re-Opening Paycheck Protection Program to Lenders

WASHINGTON – The U.S. Small Business Administration, in consultation with the U.S. Treasury Department, will re-open the Paycheck Protection Program (PPP) loan portal to PPP-eligible lenders with $1 billion or less in assets for First and Second Draw applications on Friday, January 15, 2021 at 9 a.m. EST.

DoD Interim Rule for NIST SP 800-171 and CMMC

The DoD recently issued an Interim Rule to amend the Defense Federal Acquisition Regulation Supplement (DFARS), effective November 30, 2020.

The 18th Annual Governor’s Advanced Manufacturing and High Technology Summit a Virtual Success

On Thursday, October 29th, the 18th Annual Governor’s Advanced Manufacturing and High Technology Summit was successfully conducted online with over 200 participants in attendance, (mostly small to medium-sized manufacturers) making it one of the largest manufacturing events to be held virtually since COVID-19 began. Mike Mastergeorge, Vice President of Brazonics Inc. kicked off the summit thanking the teams at NH MEP, NH Department of Business and Economic Affairs, and the NH Business and Industry Association. He thanked People’s United Bank and BAE Systems as the major sponsors and acknowledged the other sponsors as well. He introduced Taylor Caswell, Commissioner of NH Department of Business and Economic Affairs, who made opening remarks and introduced Governor Chris Sununu. The governor acknowledged progress made in manufacturing and other sectors and encouraged manufacturing innovation in the state as the sector recovers.

Progressive Manufacturing & SÓLAS Expand with Purchase and Move to Newport, NH

Newport, NH – After years of continuous growth, Progressive Manufacturing, Inc. announces the purchase of a manufacturing facility located in Newport, New Hampshire. With significant improvements over the past few months, the renovated facility, offices, and warehouse are now home to Progressive Manufacturing and its fireplace brand, SÓLAS Contemporary Fire. Both businesses are fully operational at the new headquarters as of October 26, 2020.

With over 40,000+ square feet, the new facility has doubled Progressive Manufacturing’s space. The move provides a unique opportunity to create a modern manufacturing workplace, streamline production, and create a new showroom for the SÓLAS brand of fireplace products.

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