Marketing Strategies

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Marketing Strategies Collaborative Program

Accelerate Business Growth

The NH MEP Marketing Strategies Collaborative Program is a 4 part workshop ideal for small and medium sized manufacturers looking to accelerate their sales growth and compete better on the local and global stage. It is designed to develop new markets, a marketing strategy, and branding materials, and to enhance your lead generation process.

Over the course of the program there will be opportunities for senior management to meet and share best practices and provide discussion on areas of concern. These sessions will include a training session to provide the leaders with the tools and tactics they will need to manage the implementation at their respective companies.

Workshop #1: Marketing Redefined for Senior Management:

Understanding Today’s Marketing Landscape + Success Tools & Techniques

Host Session: Half day: Up to 3 Senior Leaders from each company

Topic: This workshop will discuss the changing role marketing plays in a manufacturer’s short and long-term growth objectives and what you can do to harness the latest tools and tactics.

 

Workshop #2: Marketing Strategy & Digital Marketing Creating Your Company Vision: Associated Strategy & Immediate Actions

Host Session: Half day: Up to 3 Senior Leaders from each company

Topic: This workshop will offer relevant and immediately actionable tips to maximize your marketing ROI and increase your top-line growth. Topics will include crafting an impactful marketing plan, developing powerful content, building out game-changing assets, leveraging the latest digital techniques, and adding in the right marketing metrics.

 

Workshop #3: Marketing Assessment and Recommendation Buildout:

Individual Company Team Learning, Input & Implementation Session

Onsite day at each company: 4 to 6 employees

Topic: During this session, we will perform a formal discovery of your current marketing health by conducting 1:1 interviews with key leadership, marketing and sales team members. Upon the day’s completion, you will have a high-level customized marketing strategy that will identify and recommend both the short and long-term opportunities for marketing improvement and top-line growth.

 

Workshop #4: Marketing Round Table Format to Share Learning Points:

Senior Management Marketing Debrief Session

Host Session: 2 Hrs: Up to 3 Senior Leaders from each company

Topic: An opportunity for the group or team to sit down to discuss the training, share opinions, strategies, tactics, creation, maintenance and outcomes. The learning experience will be shared through a presentation by each company detailing their success and obstacles they needed to overcome.

 

For additional information, please contact Eric Basta at 603-724-0802, ericb@nhmep.org or Zenagui Brahim, 603-226-3200, zenaguib@nhmep.org

“The NH MEP Marketing Collaborative was highly insightful and very informative for our team. The speaker, presentations and information were invaluable for wading through the sea of ever changing marketing methods, technology and software. I would highly recommend attending this marketing strategy for anyone who wants to bring their company into the future.”

Brian Godin

General Manager/Business Development Director, Extrusion Alternatives, Inc.

28 October
Concord
Friday
03 November
Manchester
Thursday

Root Cause Analysis & Corrective Action Training

Best Western, 13500 S Willow Street, Manchester, NH

Root cause analysis (RCA) is a systematic process for identifying “root causes” of problems and an approach for responding to them. It is based on the idea that effective management requires more than “putting out fires” for problems that develop, but finding a way to prevent them. It helps pinpoint contributing factors to a problem.
04 November
Manchester
Friday

ISO 9001 for Owners, Executives, and Managers

Best Western, 13500 S Willow Street, Manchester, NH, United States

About NH MEP

New Hampshire Manufacturing Extension Partnership
172 Pembroke Road
Concord, NH  03301

Phone: 603-226-3200

The New Hampshire Manufacturing Extension Partnership does not discriminate on the basis of race, color, creed, national or ethnic origin, gender, disability, age, political affiliation or belief. This nondiscrimination policy encompasses the operation of all educational and training programs and activities. It also encompasses the employment of personnel and contracting for goods and services.

Press Releases

Greater Rochester Manufacturers Discuss Workforce Challenges and Seek Solutions from the State

FOR IMMEDIATE RELEASE Thursday, May 26, 2022 For more information please contact: Zenagui Brahim President zenaguib@nhmep.org By Cara Tracy, NH MEP | May 17, 2022 | Updated May 26, 2022 Rochester, NH – On two occasions this month, May 16 and May 25, Rochester’s Mayor,...

Building the Pipeline: A Discussion on the Manufacturing Workforce in the Monadnock Region

FOR IMMEDIATE RELEASE Tuesday, March 15, 2022 For more information please contact: Zenagui Brahim President zenaguib@nhmep.org Keene, NH – On Tuesday, March 15, NH MEP President, Zenagui Brahim helped facilitate discussion among Keene area manufacturers. The event...

Key Takeaways from the 19th Annual Governor’s Advanced Manufacturing and High Technology Summit

The 19th Annual Governor’s Advanced Manufacturing and High Technology Summit was held virtually on Friday, October 22 with 156 attendees. Mike Mastergeorge, VP of Brazonics, opened the event and introduced Governor Chris Sununu’s video address highlighting the importance of the manufacturing sector to New Hampshire’s economy.

Manufacturing Month Kicks off at Jewell Instruments

October 1, 2021 – NH MEP kicked off Manufacturing Month at Jewell Instruments – 850 Perimeter Rd in Manchester NH. Tim Dining, VP and General Manager of Jewell Instruments welcomed the visitors and talked about the importance manufacturing plays in the economy and the importance to raise awareness of careers in manufacturing.

MEP National Network by the Numbers: Industry Highlights

The MEP National Network has assisted over 26,800 unique manufacturing clients in every U.S. state and Puerto Rico and has completed over 71,600 projects with a total impact value of over $96 billion while creating or retaining nearly 530,000 jobs in the last five fiscal years.1